Strategically Speaking: A Blog by Denha Media Group Some of the most memorable Mackinac moments are crafted quotes and comments that were actually strategically created to be memorable sound bites in speeches and media interviews. It’s all about knowing how to tell your own story. Nearly one year later, you may not remember exactly who […]

Strategically Speaking: A Blog by Denha Media Group Everyone seems to have a favorite Prince song, a memorable concert or if you’re lucky, a piece of signed memorabilia. My sister Sandra had an actual Prince moment. It was the 80s, around the time Purple Rain hit the airwaves and movie theaters.  Sandra was 20-something on

Strategically Speaking: A Blog by Denha Media Group It is a decade-old saga that continues here in Metro Detroit — the incredibly shrinking newsroom. Three Detroit television reporters are just the latest causalities in the downsizing trend we have seen in news over the last decade. Soon to be off the air are Murray Feldman,

Strategically Speaking: A Blog by Denha Media Group Email etiquette is vital in maintaining respect, decorum and relationships A few years ago, I got into a very heated argument via email. After days of arguing with this particular person and more than two dozen emails later, I realized the dispute had escalated far beyond the

Strategically Speaking: A Blog by Denha Media Group When I went to the Mackinac Policy Conference for the first time as a reporter for WJR in the 1990s, I learned an invaluable networking lesson that has stayed with me ever since. Know how to network and develop relationships. It was my second time at the

Strategically Speaking: A Blog by Denha Media Group Why not resolve to communicate with ethics, integrity and honesty and surround yourself with people who do the same? Many professions, including the two I have spent my career in — Journalism and Public Relations — have codes of ethics. There is value in reminding yourself of

Strategically Speaking: A Blog by Denha Media Group After I premised the topic and introduced the guest, I started the interview on my public affairs show with, “Tell me about this event.” The guest on the other end of the line proceeded not only to tell me about the upcoming community event, but also about

Strategically Speaking: A Blog by Denha Media Group I have come to the realization that we live in an extremely forgiving society, if you would just admit your mistakes and apologize. So why do so many people struggle with the “I’m sorry?” Public figures — especially — need to understand the basics of crisis communication.

Strategically Speaking: A Blog by Denha Media Group When it comes to messaging and marketing, it’s all about the content. You have to know your story but sometimes that valuable information is hidden. So start looking in all your files for that data. Here are some strategies for creating and reusing that content. Repurpose it!

Strategically Speaking: A Blog by Denha Media Group That’s all it really takes to get involved in social media — just a few minutes to participate on social media sites. You do not have to be on Facebook for hours at a time for your messaging to be effective. Engaging on social media not only